Cookie policy

Who operates this website

This website is operated by Cape Wired. Cape Wired provides Shopify, ecommerce SEO, Generative Engine Optimisation, website, marketing and related consultancy services.

For the purposes of this policy, references to “Cape Wired”, “we”, “us” or “our” mean Cape Wired as the operator of www.capewired.com.

What cookies are

A cookie is a small text file stored on a computer, phone, tablet or other device when a website is visited.

Cookies can allow a website to recognise a browser, remember choices, maintain a secure session, understand how pages are used or support advertising and measurement.

Cookies may be:

• session cookies, which normally expire when the browser is closed;
• persistent cookies, which remain until their stated expiry date or until they are deleted;
• first-party cookies, which are set by Cape Wired or the Cape Wired domain;
• third-party cookies, which are set by an external service used by the website.

Cookies and similar technologies

This policy also covers technologies that store information on, or access information from, a visitor’s device even where they are not technically conventional browser cookies.

These may include:

• local storage and session storage;
• tracking pixels and web beacons;
• scripts, tags and software development kits;
• device or browser identifiers;
• link decoration and conversion tracking;
• embedded content and third-party widgets;
• consent-preference storage.

In this policy, the word “cookies” may be used as a convenient collective term for these storage and access technologies.

Categories of cookies

The website may use the following categories. Not every category will necessarily be active during every visit.

Current cookie inventory

The following table describes technologies that may be used by the Cape Wired website. The exact technologies present during a visit depend on website configuration, consent choices and the services loaded on the page.

A technology listed above may not be present if the relevant service has not been enabled or the visitor has declined its category.

Where the consent banner provides a dynamically generated cookie declaration, that declaration should be treated as the most current technical inventory.

Consent and permitted exemptions

Cape Wired uses a consent-management mechanism intended to allow visitors to accept, reject or manage optional cookie categories.

Non-essential technologies should not be activated until the visitor has provided the required consent.

Consent should be:

• freely given;
• specific to the relevant purposes;
• informed by clear information;
• expressed through an unambiguous positive action;
• capable of being withdrawn as easily as it was provided.

Certain narrowly defined storage and access activities may be used without optional consent where a statutory exemption applies. This may include technologies that are strictly necessary to:

• transmit a communication;
• provide a service specifically requested by the visitor;
• maintain website or account security;
• store and respect cookie-consent preferences;
• perform other exempt, low-risk functions permitted by law.

Even where optional consent is not required, Cape Wired aims to provide clear information about the technology and its purpose.

Third-party services and embedded content

Some website functions may be supplied by independent third parties. When activated, those providers may set their own cookies or access information stored on the visitor’s device.

Relevant services may include:

• website analytics and performance measurement;
• video, audio or other embedded media;
• maps and location services;
• appointment scheduling and calendar tools;
• spam prevention and form security;
• social-media content and sharing functions;
• advertising and conversion measurement;
• content-delivery and website-security services.

Third-party providers may process information under their own privacy and cookie notices. Cape Wired does not control the retention or wider processing practices of an independent provider.

Where required, third-party content should remain blocked until the visitor accepts the relevant cookie category.

Managing or withdrawing your preferences

You can use the cookie-consent tool to decide which optional categories may be activated.

Browser and device controls

Most browsers allow users to view, delete or restrict cookies through their privacy or security settings.

Depending on the browser, you may be able to:

• delete all stored cookies;
• delete cookies for an individual website;
• block first-party or third-party cookies;
• clear local storage and site data;
• receive a warning before a cookie is stored;
• use a private or incognito browsing session;
• limit cross-site tracking;
• control advertising identifiers on a mobile device.

Blocking all cookies may prevent parts of the website from functioning correctly. Browser deletion may also remove the stored consent preference, causing the cookie banner to be shown again.

Instructions are normally available through the browser’s Help, Privacy or Settings menu.

Cookie duration and consent retention

Cookie durations depend on their purpose and configuration. Session technologies normally expire when the browser closes, while persistent technologies remain until their configured expiry date or manual deletion.

The duration shown in a consent-platform declaration or cookie inventory is normally the maximum intended lifespan. A cookie may disappear earlier where:

• the visitor deletes it;
• the browser removes site data;
• consent is withdrawn;
• the website or service configuration changes;
• the external provider changes or retires the technology.

Cape Wired may periodically ask visitors to renew their cookie choices, particularly when purposes, providers or technologies have materially changed.

Cookies and personal information

Some cookie information may amount to personal information, particularly where it can be connected with an identifier, IP address, browser, device, account or interaction history.

Where personal information is involved, it will be handled in accordance with the Cape Wired Privacy Policy.

Depending on the technology, the information may include:

• IP address or approximate location;
• browser and device information;
• website and campaign referrals;
• pages visited and interaction events;
• session and consent identifiers;
• advertising or conversion identifiers;
• dates and times of website activity.

Analytics reports may use aggregated or pseudonymous information, but pseudonymous information can still fall within data-protection law where identification remains reasonably possible.

Changes to this policy

This policy may be updated when Cape Wired changes its website, consent platform, analytics configuration, embedded services, legal obligations or technology providers.

The latest version will be published on this page and the “last updated” date will be revised.

Where a change materially affects optional cookie purposes, visitors may be asked to provide a new consent choice.

Contact Cape Wired

Contact Cape Wired if you have a question about this policy, website tracking or the use of information collected through cookies.

Please include the page visited, approximate date and the name of any cookie or provider involved where possible.