AI Visibility Review

Find out how visible your brand is in AI-powered search

Cape Wired's AI Visibility Review checks how your brand, products and expertise appear across a defined set of commercial prompts and AI platforms. It shows you where you're mentioned, missed, misrepresented or beaten by competitors — then turns that into a practical action plan.

  • Prompt research
  • Brand visibility analysis
  • Competitor comparison
  • Sentiment review
  • Content-gap analysis
  • Prioritised action plan
Commercially focusedBuilt around the questions and products that matter to your business.
Defined and repeatableA documented prompt set creates a meaningful starting benchmark.
Competitor awareSee which brands appear, how often and in what context.
ActionableReceive practical recommendations rather than a visibility score alone.

A practical GEO diagnostic

Understand what AI-powered search currently knows about your business

Customers increasingly use AI tools to research problems, compare products, shortlist suppliers and ask for recommendations. Often they move through several stages of the buying journey before visiting your website at all.

The AI Visibility Review shows how your brand is represented right now, across an agreed set of prompts and platforms. It flags where information is missing, inconsistent, weak or simply told better by a competitor.

  • See whether your brand appears for relevant customer questions.
  • Understand how products and expertise are described.
  • Identify competitors receiving stronger visibility.
  • Find inaccurate, incomplete or weak brand representation.
  • Create a baseline for future GEO work and monitoring.

A defined review, not a vague promise

The review uses an agreed set of prompts, competitors and AI platforms. The findings reflect that defined scope, not every possible AI-generated response.

That makes it more useful and repeatable than vague claims about being "visible in AI".

Questions the review helps answer

Where is your brand visible, and where is it being overlooked?

The review is designed to answer practical questions that can guide content, product-page, SEO and GEO priorities.

01

Does AI search mention the brand?

Assess whether the business appears for important informational, comparison and commercial prompts.

02

Which competitors appear more often?

Identify brands receiving stronger visibility or more favourable placement within the agreed prompt set.

03

Is the business represented accurately?

Find incomplete, outdated, confusing or incorrect descriptions of the brand, products and expertise.

04

Which products are being overlooked?

See whether relevant products, categories or use cases are missing from AI-generated recommendations.

05

What information is missing?

Identify gaps in product facts, comparisons, evidence, company information and answer-led content.

06

What should be improved first?

Translate findings into a prioritised action plan connected to commercial opportunity and implementation effort.

What the review includes

Six areas of analysis across visibility, accuracy and competitive position

The review combines prompt testing with a wider examination of the website information AI systems may use to interpret the business.

01

Prompt and topic research

Develop a focused set of questions around customer problems, product discovery, comparisons, brand expertise and purchasing intent.

02

AI-platform review

Test the agreed prompt set across the supported AI platforms included within the project scope.

03

Brand visibility analysis

Review whether the business is mentioned, how prominently it appears and the context in which it is presented.

04

Competitor comparison

Compare the brand against selected competitors within the same prompt and platform set.

05

Accuracy and sentiment review

Identify incorrect, incomplete, weak or unfavourable brand representation that may require clearer supporting information.

06

Website and content-gap analysis

Review product information, company content, evidence, comparisons, FAQs and supporting pages for visibility gaps.

What you receive

A documented baseline and a clear plan for improvement

The output is designed to help you decide what to improve, what to create and where further GEO work is commercially justified.

Review report

  • Executive summary.
  • Prompt and platform matrix.
  • Brand and competitor findings.
  • Visibility and share-of-voice snapshot where supported.
  • Accuracy and sentiment observations.
  • Content, product-information and entity gaps.

Prioritised action plan

  • Immediate corrections and quick wins.
  • Core website and product-information improvements.
  • Content and comparison opportunities.
  • Evidence and authority priorities.
  • Suggested 30, 60 and 90-day actions.
  • Review call to discuss the findings.

AI Visibility Review pricing

A defined diagnostic with clear scope and a fixed fee

The review covers one brand, one website and one main market. We agree the prompt set, competitors and platforms before work starts, so findings stay relevant and repeatable.

Beyond the standard scope

Additional brands, markets or monitoring sets

Price on request Scoped around complexity

Wider reviews require more research, more testing and a larger comparison set.

  • Additional brands or websites
  • Multiple countries or languages
  • Large competitor groups
  • Extensive or specialist prompt sets
  • Additional reporting requirements
  • Repeat measurement programmes

The £995 fixed fee covers one brand, one website, one main market and an agreed prompt, competitor and platform set. It's a diagnostic service — it doesn't include implementation, large-scale content creation, digital PR, technical remediation or guaranteed inclusion in AI-generated answers. Confirm VAT status in the final published pricing copy.

Evidence from a live GEO project

RUNESILK: tracked AI visibility alongside search and sales growth

RUNESILK's beard-dandruff project combined Shopify improvements, an eight-part educational content cluster, technical SEO, internal linking and GEO-focused content structure. The results below track AI visibility alongside search and sales growth.

62.5%Tracked brand visibilityAcross the prompts and supported AI platforms included in the initial project.
20.62%Share of voiceWithin the selected prompt, competitor and platform set used for monitoring.
+34.4Point leadRecorded against the named comparison brand in the tracked visibility report.
94%Product-sales upliftRecorded during the initial measured RUNESILK website period.

These figures relate to defined reporting periods, prompts, competitors and platforms. They don't represent every possible AI-generated answer, and shouldn't be combined into a single performance figure.

How the review works

From commercially relevant questions to a practical improvement plan

The process is deliberately focused. The aim is to produce a useful baseline and clear next actions rather than an oversized report with no implementation path.

01

Define

Agree the priority products, customer questions, topics and competitors that matter commercially.

02

Measure

Run and document the agreed prompt set across the supported AI platforms included in scope.

03

Analyse

Review mentions, accuracy, sentiment, competitors, source patterns and important information gaps.

04

Prioritise

Produce a practical plan covering corrections, content, product information, evidence and wider GEO improvements.

AI Visibility Review FAQ

Common questions about the review

What is an AI Visibility Review?
An AI Visibility Review checks how a brand, its products and its expertise appear across an agreed set of commercially relevant prompts and supported AI platforms. It identifies visibility, competitor, accuracy and content gaps, then turns the findings into a prioritised action plan.
Which AI platforms are included?
The exact platforms depend on the tools available and the agreed project scope. The review uses a defined set of supported platforms so the findings can be documented and, where appropriate, compared over time.
Can you guarantee my brand will appear in AI answers?
No. AI responses vary by platform, prompt, location, source availability and system behaviour. The review can identify weaknesses and opportunities, but it cannot guarantee a specific recommendation or inclusion.
How are the prompts selected?
Prompts are built around the products, customer questions, commercial categories, comparisons and areas of expertise that matter to the business. The aim is a commercially relevant set, not a large collection of low-value queries.
Is this the same as a full GEO project?
No. The review is a diagnostic and planning service. A wider GEO project may include implementation across product pages, collections, company information, content clusters, FAQs, evidence and ongoing monitoring.
Do you review competitors?
Yes. Selected competitors can be compared within the same prompt and platform set to identify differences in visibility, positioning, supporting information and answer context.
What happens after the review?
You can implement the recommendations yourself, commission Cape Wired for a focused GEO or content project, or move into ongoing monitoring and improvement.
Can the review be repeated later?
Yes. Repeating the agreed prompt set can help assess whether visibility, sentiment or competitive position has changed after website, content or authority improvements.

Establish your AI visibility baseline

What does AI-powered search understand about your brand?

Share your website, priority products and the questions your customers ask. Cape Wired will define a commercially relevant review scope, then show you exactly where clearer product information, stronger evidence, better content or wider GEO work would help.

AI visibility varies by platform, prompt, source availability, geography and system behaviour. The review gives you a useful, defined baseline and prioritised recommendations — not a guarantee of future inclusion.

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